NYXRacing.com is Acquired by Vivid Racing

Vivid Racing is pleased to announce that it has acquired NYX Racing and their website of NYXRacing.com. NYX Racing was the creation of Joe McFerrin from Memphis, Tennessee who began selling performance automotive parts and using Vivid Racing as of its distributors. Over the past 3 years, Joe has developed NYX Racing as a simple, user friendly, easy to navigate online shop. Joe has put tremendous focus in bringing NYX Racing to the top of search engines for customers to easily find and get the best performance automotive parts available.

To better support the NYX Racing customers, it made sense to provide an improved outlet for secure online shopping and phone support with Vivid Racing. Vivid Racing brings strengths and knowledge with its employees, distribution channels, and marketing. Rob Rohn, co-owner Vivid Racing said, “NYX has a strong internet presence. With the continue growth of their website and this industry, Vivid Racing will be able to support their customers with the same service we work so hard to provide.”

NYX Racing will continue to operate under the NYX Racing brand name with all orders being processed through Vivid Racing. Vivid Racing has implemented their online ecommerce technology to NYX Racing to keep their product catalog and pictures up to date and always on top of new releases.

For any questions in regards to this press release, please contact marketing@vividracing.com.